Apex

Privacy Policy

Last updated 10 August 2026

This policy explains what Apex collects, why, and what happens to it. It is written to be read, not to be survived.

If anything here is unclear, email support@apextrainapp.com and ask.


Who we are

Apex is a fitness and nutrition tracking app. The data controller is the operator of Apex, contactable at support@apextrainapp.com.

What we collect

You give us this

DataWhyRequired
NameTo address you in the appYes
Email addressTo identify your account and let you sign inYes
PasswordTo protect your account (stored only as a salted hash — we never see it)Yes
Age, weight, height, activity levelTo calculate your daily calorie and macro targetsYes
Biological sexImproves the accuracy of the same calculationOptional

You create this by using the app

We do not collect

Apex contains no advertising and no third-party trackers. We do not sell your data. We do not share it with data brokers.

Where it is stored

On your device. Almost everything — your food logs, training blocks, check-ins and photos — is stored locally in the app's private storage and never leaves your phone.

Firebase Authentication (Google LLC). Your email address and password hash, so you can sign in on more than one device. Firebase's own privacy terms apply: https://firebase.google.com/support/privacy

Cloud Firestore (Google LLC). A profile record holding your name, email, account type, and the body stats used for macro targets.

What we send to other services

USDA FoodData Central

When you search for a food, the words you type are sent to the U.S. Department of Agriculture's public food database to look up nutrition information. No account details are attached to that request. Searches are routed through our own server so that our API credentials are not exposed; that server does not retain your searches.

Open Food Facts

When you scan a barcode that USDA does not recognise, the barcode number is sent to Open Food Facts, a public non-profit food database, to find the product. Nothing identifying you is sent. https://world.openfoodfacts.org/legal

Apple

Subscription purchases are processed by Apple. We never see your payment details. Apple tells us only whether a subscription is active. https://www.apple.com/legal/privacy/

Photo and camera access

You can revoke either permission at any time in iOS Settings; the rest of the app keeps working.

Health data

If you allow it, Apex reads your step count from Apple Health to display it. Steps are read for display only. Apex never writes to Apple Health and never transmits health data anywhere. Health data is not used for advertising and is not shared with third parties, in line with Apple's requirements.

How long we keep it

For as long as your account exists. Delete your account and it goes — Profile → Delete account. That removes your identity record and erases the app data on your device. It cannot be undone and we cannot recover it for you.

Apple keeps its own record of purchases; we cannot delete that.

Your rights

Depending on where you live, you may have the right to access, correct, export or erase your personal data, and to object to processing.

Children

Apex is not intended for anyone under 13, and we do not knowingly collect data from children. If you believe a child has created an account, email support@apextrainapp.com and we will remove it.

Security

Passwords are stored as salted hashes, never as plain text. Traffic to our services and to the food databases uses HTTPS. No system is perfectly secure, and we will not pretend otherwise — but we do not store what we do not need.

Changes

If this policy changes materially we will say so in the app before the change takes effect. The date at the top always reflects the current version.

Contact

support@apextrainapp.com